Simon Sinek tells us Why…

I came across this TED talk by Simon Sinek in the wake of Steve Job’s passing. A large amount of this arguably most influential man of the last few decades, has been shared through his quotes, observations on how Apple products have changed our lives and his personal life style. But Simon Sinek sees Steve through a different set of eyes that will not only help understand this man’s impact but why.

Simon’s insights on successful leadership and marketing of explaining WHY we create and do what we do, have left me scratching my head and asking; am I explaining why I do what I do commercially and artistically? And if I’m not, why not!